Is it time Government 2.0 + Enterprise 2.0 got together?

In the aftermath of the Gov 2.0 Taskforce that wrapped up in December, I’ve been watching the sudden realisation by people that achieving Government 2.0 will take more than just a veneer of social media on the outside and ‘culture change’ within the public service.

This is a good thing, as I actually think some of the definitions of Government 2.0 have been too restrictive in terms of reaching the longer term outcome. They have (quite rightly in many respects) been very focused on the outward open government agenda, the need for online engagement and the benefits of access to public sector information. This missing ingredient for me is about actually changing how people inside the agencies work together and how they are organised, so they can meet the new demands of Government 2.0. And of course all without changing some of the fundamental principles that good government is based on.

Now to me this is all about Social Business Design, although you might prefer to think of it as combining Government 2.0 with Enterprise 2.0. Perhaps someone can come up with a nicer word for that?

Photo credit: Out of Office

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